DU SURF A VENISE

DU SURF A VENISE PART UN
text, photography & creative direction by THE GIRL
items by NET-A-PORTER, FARFETCH

 
 
 

It was last year when I visited the city of angels with a gregarious mien. Aged 23 and determined to create a print magazine entitled Nevermind and subtitled A Tribute To Underground California.*
On a balmy summer afternoon, I found myself under the tangerine skies of Venice beach.
I watched as rainbow glares and kaleidoscopic hues rippled from the surf-centric scene and the sounds of skate and grind rode the airwaves. I watched as the almond-skinned hunks collided with the Beastie Boys and hypnotised my world.  And I watched as my adolescent love affair with surf and skate culture propelled to new levels.

It took less than a second to fall in love with this way of life.  I felt alive. And this SoCal explosion of thrills and spills and eternal sunshine brightened my dour face. This is Venice Beach, LA – because I miss that home turf. █ 
– The Girl  xo

[*Nevermind LA was created as part of my Final Major Project at University. It was an ode to the Cali-flavoured arts and music scene. It was shortlisted in the Top 10 for the Drapers award at GFW British and International Awards.] 

 

TALLULAH ROSE BY THE SEA

 
 

text, photography & creative direction by THE GIRL
TALLULAH ROSE BY THE SEA at  La Isla

Unless you live under a rock, you probably have been inundated with news that my mother and myself created a boho luxe clothing brand named Tallulah Rose. My mother carefully cherry-picks and then compartmentalises traditions and cultures from all around the world. These carefully selected designs are pre-made with love for the Festival and Heritage collections. The Exclusive is designed by my mother and hand-sewn to perfection (pictured to the right). And as for little me, I wield my hefty writing and photography cool clout on the brand (I used my technological wizardry for the online store too). 
A couple of days ago, we had our second pop-up and this time we went on a deep-sea dive. We introduced an ocean of our bohemian creations to passers by and turned a good idea into this great, radical philosophy. Growing up, my mother taught me to be uncompromising and true to myself and it is this exact notion that characterises the ethos of Tallulah Rose, non? █